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- Job Description And ResponsibilitiesResponsibilities: Campaign ManagementUnderstand Portfolio current initiatives and priorities agreed upon by Client’s key stakeholdersCreate program framework for activation, engagement, retention – identifying focus groups based on product types and customer segments and align definitions with Portfolio & Product teams – and thereby, define target segmentsProvide support to create and operationalize the campaign design and delivery framework in conjunction with Client’s cross-functional teams, including assistance in list generation, communication mix design and channel attributionSupport in monitoring effectiveness of campaign and establish communication protocols with key stakeholder groups, including establishing effective feedback loopsDriving offer communication by optimizing messaging and channel mixDesigning of Client’s Campaigns, supporting execution and overseeing the performance to ensure desired impactSet up review and monitoring framework for program performance before, during and after campaign periodManages allocated project deliverables within quality standards and budget.Structures documents and project deliverables, leveraging insights from data and client inputsClient Management:Manages projects owning all client deliverables and all client discussions in the projectNavigating more complex team dynamicsIndependent in leading an engagement, seeks guidance as needed, however, ensures s/he owns the engagement.Influence across multiple teams that s/he works with or leadsQualificationsA bachelor’s degree/ post-graduate qualification in managementMinimum 5-7 years of relevant experience managing card portfolioExperience in credit card/debit card portfolio/campaign management requiredBe a critical thinker with strong problem-solving skillsExceptional stakeholder management, project management and collaboration skills.Strong presentation and communications skills are essential.Understand current marketing trends.The ability to successfully manage multiple campaigns running at the same time.Additional InformationVisa has adopted a COVID-19 vaccination policy. As a condition of employment, all employees based in the country where this job is located are required to be fully vaccinated for COVID-19, unless a reasonable accommodation is approved or as otherwise required by law.
